Overview
Howdy from the heart of the Hill Country from Howdy Thread and Co! Our owner, Katelyn, was born and raised in Fredericksburg, Texas. After graduating from Texas A&M University in 2021, she followed her heart back to her hometown, where she married her husband, Morgan. They started this business together rooted in creativity, community, and a love for celebrating all of life’s moments. We have the pleasure of serving as your local go-to for custom embroidery that adds personality to every occasion. We specialize in turning simple items into meaningful keepsakes — whether it’s a thoughtful gift, a fun statement piece, or something special just for you. We create everything from monogrammed towels and cozy sweatshirts to custom hats, business merch, team gear, and personalized gifts. Planning something fun? We’d love to help you design custom embroidered pieces for bachelorette parties, birthdays, weddings, events, girls’ weekends, reunions, and any and all celebrations. We believe embroidery should feel personal, fun, and full of charm… just like a good small-town like Fredericksburg!