Visit Fredericksburg, Texas

August 26, 2019 CVB News

August 26, 2019

Labor Day Weekend in Fredericksburg
Fredericksburg was recently named the No. 3 place in the United States to celebrate the long Labor Day Weekend. It’s the last official getaway weekend of summer and the perfect time to take advantage of all that the Texas Hill Country has to offer – shopping, wineries, live music, museums and more. For a look at all the activities in town, click here.

Labor Day Weekend Hours at VIC 
The Fredericksburg Visitor Information Center, 302 East Austin Street, will be open from 9:00 a.m. to 5:00 p.m. this Saturday, August 31, and from 10:00 a.m. to 3:00 p.m. on Sunday, September 1, and on Labor Day, Monday, September 2.

Danke Schön to Fair and Festivals Association 
Ernie Loeffler and staff of The Fredericksburg Convention and Visitor Bureau sincerely thank the Gillespie County Fair & Festivals Association for honoring us as the Grand Marshal and Honorary Parade Marshals for the 131st Gillespie County Fair Parade last Friday.  We had a great time riding in the parade!  Danke schön!  We look forward to continuing to work with the Fair & Festivals Association and promoting the great events the group sponsors throughout the year.

Fredericksburg Christmas & Holiday Guide Available 
The 2019 Fredericksburg Christmas & Holiday Guide is now available at the Fredericksburg Visitor Information Center (VIC), located at 302 East Austin Street.  The guide covers events from Thanksgiving weekend through New Year’s Eve. For a digital copy, click here.

If you would like copies to distribute in your hotel, B&B, guesthouse or short term rental, stop by the Visitor Information Center and speak with Laurie Jayson, VIC manager.  This brochure provides the perfect opportunity for lodging partners to invite guests back during the holiday season.  It fits into a #10 envelope for mailing purposes.  There is no charge for the brochures.

Grape Harvest Season in Texas Wine Country
As grape harvest season continues in the Fredericksburg area, the Fredericksburg Convention & Visitor Bureau has ramped up promotion for the picking parties, grape stomps and other events surrounding the season. That promotion includes a 30-second promo video that is being used on the CVB’s social platforms as well as in digital advertising. To watch the video, visit

Registration Open for Texas Hill Country Trail Seminar with Jon Schallert
Learn how to stand out during “Creating the Destination Tourist Attraction” with Destination Business Expert Jon Schallert on Thursday, October 10, from 9:00 a.m. to 4:00 p.m. at the Museum of Western Art in Kerrville. The Early Bird Registration is through September 6. For more information, click here.

Registration Open for Texas Travel Summit
The 34th Annual Texas Travel Summit will take place September 23-25 in Fort Worth. It is the largest annual gathering of travel professionals from all sectors across the state. Join your colleagues for three intensive, impactful professional education days where you’ll hear from leading innovators in the industry and network with pros from across the state. To register for the event, click here.

Summer Vacation for Area Restaurants & Businesses
The CVB staff has received notice that these local businesses will be closed for a portion of the summer. If your business needs to be added to this list, please let us know by calling 830-997-6523 or emailing

This Week in Fredericksburg: 

  • 111th Birthday Celebration for President Lyndon B. Johnson

Make plans to join Lyndon B. Johnson National Historical Park and Lyndon B. Johnson State Park and Historic Site in celebrating the 111th anniversary of President Johnson’s birth on Tuesday, August 27, from 10:00 a.m. to 2:00 p.m. The National Park Service will host the annual wreath-laying ceremony at President Johnson’s gravesite on the LBJ Ranch. The ceremony continues a tradition that Lady Bird Johnson began in 1973. For more information, click here.

  • Bloody Mary Bar Pickling Class at Stonewall Smokehouse Friday

Learn how to pickle all the right ingredients for the perfect Bloody Mary during this Bloody Mary Bar Pickling Class at Stonewall Smokehouse on Friday, August 30, at 6:30 p.m. For more information, click here.

  • Comedian Todd Oliver at Fredericksburg Theater Company

Laugh to the jokes of comedian Todd Oliver as he takes to the Fredericksburg Theater Company stage in a hilarious fun, frolicking, family-friendly show for three nights Friday to Sunday, August 30-September 1. Friday and Saturday shows will be at 7:30 p.m., while Sunday’s performance will be at 2:00 p.m. For more information, click here.

  • Grape Stomp at Chisholm Trail Winery Saturday

Enjoy live music, grape stomping and award-winning wines at Chisholm Trail Winery on Saturday, August 31, from noon to 6:00 p.m. For more information, click here.

  • 36th Annual Doss VFD Benefit Fish Fry & Prize Giveaway on Saturday

Eat delicious golden fried catfish and all the trimmings on Saturday, August 31, at the 36th Annual Doss Volunteer Fire Station at the Doss Fire Station in Doss, Texas. The price of the meal is by donation, and there are also raffle tickets sold and prizes given away during the event. Serving begins at 4:30 pm until food is gone. For more information, click here.

  • Art and Vino Painting Class Scheduled for Saturday Evening

Explore your creative side and have a fun night out with friends during a painting class led by local artists on Saturday, August 31, from 5:00 p.m. to 7:00 p.m. at The Yellow Door Studio at 810 N. Llano Street. The class is $45 per person. For reservations and additional information on Saturday’s “Bluebird” class, click here.

  • USO-Style Labor Day Hangar Dance at Hangar Hotel Highlights Saturday Night

Enjoy music by Bill Smallwood & The Lone Star Swing Orchestra on Saturday, August 31, from 7:00 to 11:00 p.m. at the Hangar Hotel. There will be concessions from The Airport Diner, refreshments at the Pacific Showroom’s Tiki Bar, swing dance lessons and a photo booth.Prizes available for the 1940’s costume contest. For more information, click here.

  • Living History Program at Pacific Combat Zone Saturday and Sunday

Following an $8 million renovation to the Pacific Combat Zone, the National Museum of the Pacific War’s WWII Pacific Combat Program will bring history back to life on Saturday and Sunday, August 31 and September 1. Program times are 10:30 a.m. and 2:00 p.m. on Saturday and at 10:30 a.m. on Sunday. For tickets and additional information, click here.

  • Becker Vineyards Grape Stomp Celebrates Harvest Saturday & Sunday

To celebrate the end of the grape harvest, Becker Vineyards will host its 23rd annual grape stomp on Saturday, August 31, from 10:00 a.m. to 6:00 p.m. and Sunday, September 1, from noon to 6:00 p.m. For more information, click here.

  • “Celebrating the Harvest” at Lyndon B. Johnson State Park & Historic Site

Enjoy the end of the summer season by taking a turn cranking out some homemade ice cream and helping the farmers at the Sauer-Beckmann Farm shell their freshly harvested corn on Sunday, September 1, 10:00 a.m. to 2:00 a.m. For more information, click here.

  • Grammy Award Winning Country Artist Travis Tritt at The Backyard Amphitheater on Sunday

Travis Tritt will be in concert at The Backyard Amphitheater on Sunday, September 1. Doors open at 7:00 p.m. with the Scooter Brown Band. Tickets available online. For more information, click here.

 For a complete look at this week’s live music, art shows and other events, click here.


  • Nightly Bat Emergence at Old Tunnel State Park

Every evening at dusk through October, up to 3 million Mexican free-tailed bats emerge from an abandoned railroad tunnel at Old Tunnel State Park.Thursday through Sunday, be one of the first 70 visitors and get to watch from the lower viewing area for $5 per person.Upper viewing area is limited to 250 visitors and is free. Please call for current emergence time and additional visitor information. For more information, click here.

  • “Rails through Gillespie County” Exhibit Open at Vereins Kirche

Running through March 31, 2020, the “Rails through Gillespie County” exhibit at the Vereins Kirche will cover the history and lasting impact of the short-line railroad that once connected remote Fredericksburg, Texas, to the outside world before modern highways reached the area. of 10:00 a.m. to 4:30 p.m. daily, closed on Sundays and Wednesdays. For more information, click here.

  • “Parading Through Fredericksburg” Exhibit at the Vereins Kirche

The “Parading Through Fredericksburg” exhibit at the Vereins Kirche runs through September 9. The exhibit highlights some of the most fanciful parades in the history of Fredericksburg. of 10:00 a.m. to 4:30 p.m. daily, closed on Sundays and Wednesdays. For more information, click here.

Fredericksburg Brewing Company Celebrates 25th Anniversary 
Enjoy festivities all weekend long including live music, giveaways and free popcorn in the Biergarten as the Fredericksburg Brewing Company celebrates its 25th anniversary, Friday to Monday September 6-9.  Buy an anniversary shirt and get a free pint glass. On Monday, September 9, there will be a party in the Biergarten from 4:00 p.m. to 7:00 p.m. featuring live music by the Bill Smallwood Band along with snacks, sweets, beer specials and giveaways. For more information, click here.

Next Issue: Tuesday, September 3
Want to submit information for possible inclusion in the next CVBnews? Email Deadline: Tuesday at noon for Tuesday distribution.