Visit Fredericksburg, Texas

FCVB Hosting Nationally-Recognized Speaker

For Immediate Release: September 5, 2017


For More Information, Contact:                                                                                                

Amanda Koone, Director of Communications

Fredericksburg Convention & Visitor Bureau

888/997-3600 or 830/997-6523


FCVB Hosting Nationally-Recognized Speaker

FREDERICKSBURG, Texas — The Fredericksburg Convention and Visitor Bureau (FCVB), along with The Texas Hill Country Trail Region, will host Joe Veneto, The Opportunity Guy, in Fredericksburg on Thursday, October 26, for a one-day professional development workshop titled “Designing and Developing Unforgettable Experiences for Visitors.”

The workshop, which runs from 9:00 a.m. to 3:00 p.m., will be held at The Lodge at Country Inn Cottages and lunch will be provided. Cost of the event is $150 per person if registering through September 25, while the cost goes to $175 after that date. Participation is limited so early registration is encouraged.

“We are excited to bring Joe Veneto to Fredericksburg for this workshop,” Ernie Loeffler, President/CEO of the Fredericksburg CVB said. “This program is a great learning opportunity for all of our partners in the hospitality industry and can only help to make our great community an event better visitor destination. The Lodge has graciously donated their facility for the day to help us make this event as affordable as possible.”

Attendees will tour a local attraction to uncover how to enhance the visitor experience for that attraction, while also learning how their own organization can leverage existing assets to develop an unforgettable experience for guests.

For more information on the workshop and to register, visit To learn more about the Fredericksburg Convention and Visitor Bureau or Fredericksburg and Gillespie County as a travel destination, log on to



The mission of the Fredericksburg Convention and Visitor Bureau is to market Fredericksburg and Gillespie County as a premier travel destination on the regional, national and international stage thereby creating a positive impact on the local economy and the quality of life here.